Screenshot of Vitagene Facebook ad

The Value of Private Health Information

I suspect we will see more and more options to customize medical care and health efforts based on our DNA and other medical data, and we should carefully consider the potential privacy implications of these efforts, especially when they occur outside of the sanctity of a doctor’s office and are driven by a company who may have interests beyond our health. As I like to prompt my students to think about, what is the value of this information – to me and to others? And, given that value, who can/should I share it with?